Lash Heaven
Beauty Services
Content Creation
Gold Coast
2025
A brand new lash studio that launched this year at the Gold Coast. Being fresh into the industry, they urgently needed an abundance of content for their social media platforms to showcase their services and brand awareness.
Summary
Lash Heaven dropped into the beauty scene in early 2025, and was eager to hit the ground running.
It became clear that they needed high quality content for their social media platforms to showcase their services and brand identity. They also needed it fast.
It wasn't simply about showing the new studio to prospective clients, but showcasing what sets Lash Heaven apart from other lash studios. We captured their identity and the benefits of Lash Heaven by creating high quality photo and video work.
Challenge
Effectively showcasing the services and brand identity of Lash Heaven, with a quick turnaround. Creating a visual brand identity from the ground up without creating derivative content.
Solutions
A simple, yet effective studio lighting set up was used to create clean, effective product photos and highlight videos.
Once the content hit Lash Heavens social media streams, it was clear that the brief was not only met, but exceeded. The content fit perfectly with the identity that Lash Heaven had worked so hard to create.
